A large majority of companies already focus on their brand—the customer-facing name that truly tells your customers who or what they are buying. When a customer thinks about Apple, Nike, or Ford, they are buying because of the brand. Yet, for most companies, the employer brand or company culture isn’t prioritized as heavily since it’s […]
About John Carpenter
John Carpenter has been in recruiting for 7 years, two years of recruiting semi-pro/college basketball players, and 5 years in the hospitality industry. He currently serves as Hotel Division Executive Recruiter and Vice President of Operations for Snelling Hospitality in Akron, Ohio. He is also a founding partner of the Hospitality one2one Podcast that focuses on Employee engagement, hiring, training and employer brand.