What do today’s two billion mobile workers have in common? While the use cases may vary, the needs of the global distributed workforce remain universal.…
Restaurant communication has traditionally been verbal. Many restaurants, especially multi-unit QSR (quick service restaurant) establishments, now have Chief Technology Officers to guide them through their digital expansion. Emerging industry technology includes both internal communication tools and customer-facing digital platforms, both vital assets in improving the customer experience.
While face-to-face is the way to go for many business interactions, a restaurant environment demands a faster solution. Adopting mobile communication tools and technology solutions will improve operations and deliver data-driven guest management for a better customer experience.
An internal communications app enables a manager to directly communicate with their dispersed restaurant team through their mobile devices. It also empowers employees with a digital way to handle their schedules, allowing them to find their own replacement for a scheduled shift.
It’s worth mentioning that transparent internal communications and greater employee autonomy have also been linked to higher worker morale, a direct line to higher retention. Hospitality and food service industries have a 70% turnover rate, one of the highest across the board. Recruiting, replacing and training new staff is time-consuming and expensive. Investing in mobile internal digital communications increases retention and improves the guest experience because staff isn’t constantly turning over and having to get up to speed on your processes and menu.
When it comes to the food-service industry, the main thorn in a customer’s side is waiting: for their food, their table, or for the check. Fortunately, digital trends are streamlining the customer experience and getting rid of the hiccups often associated with going out to eat.
Mobile communication tools are overhauling the restaurant business model to make the customer experience quicker and smoother. Mobile technology facilitates a more functional environment for staff and a better experience for diners alike––giving restaurants a competitive edge for long-term sustainability.