When we hear the term, ‘digital workplace,’ we tend to focus on the benefits for frontline workers, but going digital is a great leadership strategy…
We utilized an array of bulletin boards, stapled announcements to paychecks, meetings and television monitors in high-visibility areas throughout the hotel to distribute information.
We will soon launch the largest use case for Beekeeper beyond streamlining operations communication as we roll out our Associate Opinion Surveys, which will be facilitated through Beekeeper. We are also looking at an integration with ADP to allow hotel associates to review hours worked, paychecks, and PTO balance.
Associate feedback has been overwhelmingly positive with an emphasis on how Beekeeper has improved transparency throughout the hotel for all associate levels.
We have seen nearly every associate level positively impacted through our Beekeeper team app. The most creative and inspiring results often come from our Room Attendants. One of the most compelling anecdotes to share would be from one of our Room Attendant’s at Nautilus, a SIXTY Hotel in Miami. This team member posted an awesome idea to launch a bed-making competition with the hotel housekeeping team.
Beekeeper has been a terrific vehicle to deliver and showcase SIXTY Hotels’ culture throughout all of our locations.
Our TripAdvisor scores and surveys have definitely increased since the launch of Beekeeper.
Our associate engagement on Beekeeper has been terrific and will continue to grow as these high-touch programs such as ADP integration and AOS go live. Furthermore, we are working through understanding how this will translate into our culture building and retention goals for SIXTY Hotels.
"Millennials have a different context of ‘value’ when it comes to hotels. Our industry needs to adapt and re-focus our efforts towards these renaissance components within hospitality as they will continue to shape consumer spending and decision-making." – Christopher Horn, Vice President, SIXTY Hotels
Very easy! We utilized a phased launch that allowed leadership to acclimate to the team app and generate organic content prior to the all-associate launch week.
This is still taking shape, but we will strategically align our launch of a Service Culture Program Launch in 2019 with Beekeeper.
Survey features; and posting from corporate to announce major brand moves and news.